
Associated Press - March 10, 2010 11:45 AM ET
NEW YORK (AP) - New York City's new campaign to help smokers quit reminds them of the damage to their bodies and how quickly it is possible to heal.
The ad campaign by Mayor Michael Bloomberg's administration was announced Wednesday. It will feature ads on subways and bus shelters, and television and radio spots.
The ads feature graphic images of smoking-related problems, like tumors.
They also use little-known facts to encourage quitting.
For instance: Eight hours after a person quits smoking, his blood oxygen level returns to normal.
Three months after quitting, lung function improves by up to 30 percent.
The city also wants to remind smokers that it's giving away patches and gum to help people quit.
On the Net: http://www.nyc.gov/health/smokefree
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