Burlington, Vermont - May 23, 2003
Burlington's newest cinema is ready for its close-up. Friday was the first day of business for the Roxy Cinemas, the only first-run movie house in Vermont's largest city. The Roxy occupies the same site as the former Nickelodeon Theater. Moviegoer Ginger Irish says, "I was kind of disappointed to hear that [the Nickelodeon] had closed. It was convenient because it was downtown and you could go to dinner and see a movie if you wanted to."
The Nickelodeon closed in February, when the Hoyts Theaters chain started shutting all its theaters nationwide. The Jarvis family bought the building in April, renamed it the Roxy, and completed all the renovations in under a month. Merrill Jarvis explains, "Everything is changed. There's nothing here now that was here before. It took a lot of work. We worked eighteen hours a day, but we got it done."
The Vermont family has operated several theatres in the area for thirty-five years. In the case of the Roxy, the Jarvises spared no expense. They installed new sound systems, gutted the lobby, and put in brand new seats -- priced at $200 dollars apiece. Jarvis explains, "You can have a cup in the [armrest], but you can also put the armrest up to get a little closer to the person next to you if you want to."
Movie patron David Call says, "I'm honored that we have our theater back in Burlington, Vermont. It's art deco looking, it's nice and classic."
The Roxy plans to screen the same type of fare as the Nickelodeon did: a mix of mainstream Hollywood fare, art films and foreign works. Jarvis says, "It's good for restaurants, stores, and the people that live downtown." And good as well for all those who want laughs, tears, or thrills from the silver screen.
Jack Thurston - Channel 3 News