Saturday, Gretel-Ann Fischer permanently closed the doors of Cupp's Café and Bakery.
The financially struggling restaurant cooked up new business when Fischer first appeared on the TLC show -- The Next Great Baker.
"How they portrayed my character in the show, they made a complete lie up and I can never repair what they did to my reputation." said Fisher, "I lost contracts, a lot of business."
Along with a host of other factors, Gretel-Ann cites a lack of street traffic during the winter months. Before the show, staff saw about 300 customers a day, rising to 500 over the course of the show. But traffic dropped to about 150 a day as Gretel-Ann appeared to have cheated her way to a second place finish.
Just one day before closing, Fischer notified her customers of the bad news over Facebook. She says she appreciates the outpouring of support on her final day in business.
"Our customers who have come in here every day, and sat with me and cried with me, and I didn't realize how much of a part I was in their life and that meant a lot. Even though there was some negative publicity I thought she was getting a lot of positive feedback too." said Fischer.
Brittany Hollman says she and her friends didn't know about the bakery until TLC's show, and is surprised and disappointed to see it go.
"I thought it was right to come here and support the bakery in its final days and get one last cupcake." said Hollman.
Fischer says taxes, an overloaded restaurant market, and a sluggish economy all factored in the closing. The show's portrayal of her just proved to be the icing on the cupcake.
Gretel-Ann says she plans to stay in Vermont and professionally involved with food, but doesn't plan to reopen another bakery.