Imagine Plattsburgh being a destination for residents and tourists. Well, some already have that vision.
"Someone flies into Plattsburgh International Airport they get off, walking through expanded terminal immediately you know where you are and you find that sense of place," said Michele Powers, director of the Adirondack Coast Bureau.
Powers has a hand in the Destination Master Plan.
"We're constantly working at it," Powers said. "Not this year's goals; it's the big picture. That's what the destination master plan is. So, we have a lot of moving parts and we're constantly working to bring those to life."
In 2009, the idea of becoming a destination was debated and put into place. After committees nailed down a concrete plan a year later, it was revealed to the county. The plan is meant to bring more recreational opportunity, historical experience and agritourism to the area, giving Clinton County an economic boost.
"It's great for residents. It's giving them more access to the waterfront and really creating a wonderful community, lots of outdoor recreation, an ability to showcase our history. But also just a nice place to live, nice place to visit," Powers said.
In the latest forum, new sketches were released to show piers, boardwalks, restaurants and even an amphitheater to be developed along City Beach. Powers says the time span for this plan is unclear and most likely something to always continue.
"Looking at the City Beach and developing the waterfront those might be 5, 10, 15 years down the road," Powers said.
Sprucing up Clinton County to give locals lots to do and attract tourists for years to come.
The Destination Master Plan doesn't have a budget, but public and private dollars are being used to pay for it.