Even at practice, the Rutland High School hockey team players put on their game faces. They're serious about the sport -- and the equipment they use. Many of the players wax their sticks with Wet Noodle Stick Wax.
"The benefit of the wax is to preserve your tape," said Brian Smith, who started the company three years ago. The wax protects the tape and the blade on your stick from snow-build-up and water damage while you play. Plus the extra sticky formula gives added puck control.
"As the game progresses with people stopping, you're creating snow everywhere and when your tape gets wet it absorbs the snow, builds on the stick and decreases your performance," Smith said.
The 32-year-old is a die hard hockey fan and player and says he knew he could create a wax that would check the competition. He makes it with locally harvested bee's wax -- and oils to make it soft.
Wet Noodle Stick Wax costs $4 a jar. The wax comes in any color you want. All of them are scented to smell like strawberries -- a sweet scent but definitely not strong enough to block that undeniable hockey player smell... sorry guys.
"My wax is made with all natural bees wax. Most wax on the market is paraffin wax or microcystin wax," Smith said.
Now about the name -- Wet Noodle. Smith says the idea hit him during a game. "An announcer described a player with his poor stick handling skills that he had a wet noodle in his hand," he said.
So you don't have a wet noodle he made the wax extra sticky. "You can stick a puck on a fresh waxed stick and it wont fall off," Smith said.
Reporter Gina Bullard: Smith says the wax works so well, anyone can face off. Well Brian, I'm no Gretzky, but let's give this a try. I should mention this is only my second time on skates, but you could probably tell.
Wet Noodle Stick Wax may not help your skating skills, but my stick handling was spot on -- kind of sort of. I think I'll just be sticking to the bench and let others use this Made in Vermont product.
Friday, March 7 2014 7:28 PM EST2014-03-08 00:28:44 GMT
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