New York student-athletes can now get paid for endorsements

College student-athletes in New York will be allowed to get paid for endorsements.
Published: Nov. 22, 2022 at 6:14 AM EST
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PLATTSBURGH, N.Y. (WCAX) - College student-athletes in New York will be allowed to get paid for endorsements.

If and how college athletes should be compensated has been an ongoing conversation for years.

Per NCAA rules, student-athletes are not allowed to get paid for the use of their name, image or likeness without risking their scholarship or spot on the team.

Lawmakers say many students come from traditionally marginalized communities and need and deserve more financial support than just a scholarship.

Gov. Kathy Hochul, D-New York, just signed legislation that allows athletes to receive compensation for their name, image, or likeness.